Open Analytics

Open Analytics is an open-source, privacy-focused analytics platform designed as a modern alternative to Google Analytics. It provides real-time insights into visitor behavior, tracking metrics such as active users, conversion funnels, and revenue attribution—all from a lightweight, cookieless script. Its open-source nature allows for full customization and self-hosting, making it an appealing choice for organizations prioritizing data privacy and control. Unlike traditional analytics tools that rely heavily on cookies and personal data, Open Analytics is GDPR-friendly and does not require consent banners, simplifying compliance while maintaining robust tracking capabilities. Its AI-native foundation enhances data processing and insights, offering a more flexible and privacy-conscious approach to web analytics for developers, marketers, and privacy advocates alike.