Hunch

Hunch is an innovative AI-powered tool designed to enhance spreadsheet analysis by assigning probabilistic scores, tags, and classifications to text data within Google Sheets and Excel. It enables users to apply complex judgment models directly to their data, such as determining if a lead is a decision maker or categorizing customer feedback. The tool simplifies the process of data annotation, scoring, and filtering by integrating seamlessly into familiar spreadsheet workflows with just a single key press. Its suite of functions—including scoring, picking options, and multi-question classifications—empowers teams to make data-driven decisions efficiently without needing extensive AI expertise. Hunch’s ability to handle large data sets with a straightforward interface makes it particularly appealing for sales, marketing, research, and data analysis professionals seeking to automate qualitative judgments.